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SHORT TERM APPLICATION. LONG TERM IMPACT

SHORT TERM APPLICATION. LONG TERM IMPACT

Swindon-based Aura Signs and Design helps a local clothing company celebrate an important anniversary…

Swindon based Aura Signs and Design has been perfecting its art and craft since 2007 and discovered wrapping while on the journey in about 2013. Since that epiphany, materials have grown in capability and so too has the team at Aura Signs and Design. The company’s work is in demand and an enviable reputation for quality and technical ability follows its creative output.


The team at Aura Signs and Design are really into their cars and the conversation there drifts into modification and customisation often. That tends to have a gravitating effect on the market surrounding and lots of car owners come looking for a bit of Aura-Magic. Among the most recent was a local clothing company hoping to use an eye-turning wrap to put its 20th anniversary on the map.


The car in question was a white Audi that, nice as it is, would probably be able to make its way unnoticed around town and further afield. That changed once the team at Aura Signs and Design got its hands on the vehicle.


What resulted from Aura’s efforts is a wrap that delivers high-octane visual impact that’ll endure long after the short-term wrap will be removed from the white vehicle. Expertly applied, the wrap very cleverly features a design swept in density and colour from the nose to the rear of the car. It starts out with fields of black which gradually yields to blazing red. The effect is amazing. It almost seems to shorten the wheelbase of the car, accentuating its already muscular lines.


The wrap invites close scrutiny and somewhat defies ideas as to how it was made. Let’s just say, it takes a novel approach. The dominantly black parts of the car are wrapped with Metamark MM-CC Colour Change Wrapping Film. Bringing up the rear, so-to-speak, is the voice of the red part of the design. Thats wrapped in Metamark MM-CC in Rosso-Red. The magic happens at the interface of the two materials with the Rosso-Red yielding to the black thanks to an area of faded black print.


It shouldn’t work. It clearly does. A great example of creative thinking and expert production and application.


The wrap’s outing is short-term. It’ll be parting company with the car in about six months in fact. Thanks to the MM-CCs adhesive system, the film will come off the car and it won’t leave a trace of adhesive behind. Thanks to the impactful design and very clever application, memories of this particular wrap are going to be around a lot longer.


Aura Signs and Design - Swindon is where you’ll find them. Their work speaks for itself.

Products featured in this article:

Metamark MM-CC
A proven and highly effective full, or partial, colour branding vehicle wrap solution. The MM-CC Series helps transform and customise a range of vehicles. MM-CC is available to buy now online.

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